The Clinton Herald, Clinton, Iowa

Entertainment & Events

September 23, 2013

Avicii fuses electronic music, country on debut

NEW YORK (AP) — When Avicii debuted his electronic-country fusion at the Ultra Music Festival in March, he was met with criticism. Months later, he said the controversy helped him.

“People’s expectations were just lowered so much. Country and house? This has got to be a joke,” the DJ-producer said in a recent interview. “Once you get over the fact that it’s country and house, just listen to it as music, a lot of people realized it’s pretty good.”

“Wake Me Up” is Avicii’s proof. The upbeat folk tune has topped the charts around the world. It has peaked at No. 5 on the Billboard Hot 100 chart in the United States, where the song is platinum.

Avicii, born Tim Bergling in Sweden, fuses many genres on his debut album, “True,” released this week. The 24-year-old prefers the term folk over country, and believes folk and electronic music aren’t so different.

“(Folk is) really stripped down and it’s not as complicated as a lot of other things, so to put a 4/4 beat under it and play around and add synths, it really wasn’t hard,” he said. “I never felt like I was forcing anything at all, it just felt completely natural, otherwise, I never would have done it.”

His next single, “You Make Me,” is following in the footsteps of the ultra-successful “Wake Me Up,” which was co-written with Incubus guitarist Mike Einziger and Aloe Blacc, who sings on the monster tune.

The back-to-back hits come as no surprise: Avicii has been one of the world’s top DJs since his song “Le7els” took off internationally in 2011. He’s constantly booked to headline festivals around the world, and he’s had success releasing singles like “I Could Be the One” and “Silhouettes” in various territories.

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