The Clinton Herald, Clinton, Iowa

Features

November 28, 2013

Turkey sales take off

CLINTON — The idea of Thanksgiving conjures up many images and memories for Americans.

 One image the holiday brings up is a hot turkey with all of the fixings.

According to USDA National Agricultural Statistics Service and U.S. Census Bureau information, approximately 51 million turkeys are consumed on Thanksgiving Day. The USDA says the United States raised 242 million turkeys this year, down 5 percent from 254 million in 2012.

Fareway Meat Department Manager Jim Smith said the Clinton store has not seen any decrease in turkey sales, instead remaining every consistent with years past. The store has not had any problem with turkey shortages either.

“We’ve had a very good supply,” said Smith, adding that his corporate office does a very good job of buying turkeys.

Fareway sells both fresh and frozen turkeys in various sizes. Smith said many customers have been purchasing larger fresh turkeys so they do not have to thaw them out. This year, he is seeing more people waiting to purchase their turkeys.

“A lot of people will wait until the last minute,” Smith said. “And I think a lot of that has to do with room in their refrigerator.”

However, Jewel Osco Communications Manager Allison Sperling said the Clinton Jewel Osco has seen more customers purchasing their Thanksgiving supplies earlier. The store has seen more frozen turkeys, especially broth-basted “toms,” sold this year.

“There was a positive lift in quantity sold over last year that we can attribute to competitive pricing,” Sperling said.

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