The next revolution, ice cream watchers say, will be in creating more texturally sophisticated ice creams. Customers are beginning to demand smoother, creamier products that suggest the hand of the artisan.
“Just in the way that people have learned to crave sophisticated flavors, they now want textures where the mouth-feel is really rich and delicious,” Weiss says. “The next thing is texture. It can be a fabulous flavor, but if it doesn’t feel really smooth and creamy and rich, it loses something.”