The Clinton Herald, Clinton, Iowa

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April 3, 2014

The Road to Progress


During the meeting, Dahlquist and Bye also presented the results of a year-long survey of both residents who live near the Great River Road and visitors who choose the scenic byway as their vacation spots.

The results revealed a number of informative figures including the majority of visitors that travel to the area do so because it is listed as a national scenic byway and offers historical areas and 70 percent of residents feel tourism is either very important or extremely important to the local economy.

Another highlighted survey result revealed that 97 percent of visitors reported having their trip expectations either exceeded or met and 70 percent of visitors are repeat visitors.

"We are more than being on somebody's bucket list," Dahlquist said.

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