CLINTON - The LumberKings officially have a new name to go with their field, throwing out the generic LumberKings Stadium for a new name: NelsonCorp Field.
The Clinton LumberKings and NelsonCorp Wealth Management announced a three-year naming rights agreement on Money for the current ballpark after a brief intermission between identities.
The 82-year old historic home of the LumberKings will now be called NelsonCorp Field as part of greater partnership for the foreseeable future.
NelsonCorp Field will become the third naming rights deal since the current home of the LumberKings opened in 1937.
"The history of professional baseball in Clinton has been a fixture connecting many generations," NelsonCorp President and CEO David Nelson said. "By supporting this gem, we hope to keep baseball a vital part of our community for many years to come."
There was a brief intermission between NelsonCorp and Ashford University this season, who hosted the naming right previously.
If you looked into center field lately, you could see the empty sign that had once held Ashford's name. Below that, there's the worn out sign that signified Alliant Energy's time with the stadium. Both will soon be replaced with the new logo.
"We are very excited to be partnering with NelsonCorp Wealth Management," LumberKings General Manger Ted Tornow said . "David [Nelson] and his staff have been huge supporters and the timing was right for both of us."
The brand new logo for NelsonCorp Field was created by Ryan Foose, of Fooser Sports. In addition to working with hundreds of organizations, teams and schools around the world, he also designed Clinton's Copa identity, the Elotes.
NelsonCorp Wealth Management has served the financial needs of others for more than 35 years, growing from three associates in a small Illinois office to more than a dozen team members in multiple locations. They now oversee branch offices from Iowa to Hawaii. Their growth has allowed them to build a team with a blend of experiences and education that delivers the best possible service to their customers.
The Clinton LumberKings, the only remaining Charter Member of the Midwest League, are in their 64th season in the league and their first year of affiliation with the Miami Marlins. Since the club's inception in 1937, 282 former Clinton players have gone on to reach the Major Leagues.